Dad had so many jokes and he would tell the same ones over and over. Mom always laughed no matter what and the rest of us would just groan! "Dad, that joke's stale. It's now a groaner." Now days some of his jokes would be considered not 'politically correct' because of the references to different races or cultures.
Our maiden name was Gamble. So his favourite tale was to tell people that Mom took a Gamble when she married him! When I'm shopping, I like to look at the name tag of the customer service person and use their first name. They often look at me puzzled as if to ask, "Do I know you?" If it's a foreign name, I like to ask them how they pronounce it. We rarely ask people what their name means which is why researching names to get the meanings can be really interesting. And it's amazing how many times the personality of the person fits the meaning of their name.
JESMIC Jewelry was a challenge. My sister, our long time jewelry designer, wanted her name Esther Susan to be in the name of our company. When we investigated we found that JES Jewelry was taken so we began to look at other options. Our business was started because of an opportunity to create a "Made in Canada" line for a client of mine so one day I casually did the acronym and of course it spells M.I.C. Some pronounce it 'meek' and some 'mik'. Adding that to the J.E.S. made the complete word Jesmic and we were able to take it as a brand, domain name, and registered business.
My curiosity led me to research the meaning of "jes" as a word and it turned out to be a Greek word that means "majesty". Well that was delightful, since our BLING THINGS can represent a lot of majestic things, especially in all the light they reflect! We might refer to a magnificent stained glass window as "majestic" if we were standing in a cathedral seeing the details and colors come to life with the back light. The beauty of our Sun Catcher Pendants is that they reflect light from the front and all around which makes them 'majestic' even in candlelight!
When I researched the word "mic" that was even more surprising. It's a Hebrew word that means "who is like God"! Well, I liked that. It was just like God to orchestrate an opportunity that we applied our experience to. And it's tied to our faith and our father who was a preacher by profession and a jeweler by trade! We often feel that we are on a divine mission and following in the footsteps of our father in this industry. Like him we use our hands and tools to create beautiful jewelry. Unlike him we are giving up on telling lame jokes. Is business a Gamble? You bet! But each day brings us closer to making a 'name' for ourselves and the Jesmic Jewelry Brand. We love it that you are sharing this journey with us.